A Child’s Moment at the World Sight Day Campaign in Cambodia
"How are your eyes?"
World Sight Day, designated by the WHO, is observed annually on the 2nd Thursday of October.
It is a global call to raise awareness of eye health and to take action to prevent avoidable vision impairment and blindness.
To mark World Sight Day 2025,
Heart to Heart Foundation joined the global movement led by IAPB through the Love Your Eyes 2025 campaign,
carrying out eye health awareness and screening activities in Bangladesh and Cambodia.
Under the message OF “Healthy Eyes, Beautiful Vision”,
the campaign focused on protecting vision across the life course—from children to working adults
and people living with non-communicable diseases (NCDs).
[Every Age, Every Eye : From children to elderly, to reach vulnerable, factory workers in Dhaka, Bangladesh]
Love Your Eyes at School, : Bright Eyes Today, Bright Futures Tomorrow
A Student Receiving an Eye Examination and Eye Health Awareness Materials
Heart to Heart Foundation conducted eye screening for 200 vulnerable children at schools in underserved areas.
Based on ophthalmologists’ prescriptions, children received essential medications and eyeglasses,
supporting early detection of vision problems and healthy visual development.
Love Your Eyes at Work, : Reaching Factory Workers in Dhaka to Bridge the Healthcare Gap
Factory Worker Receiving Eye Examination
Recognizing the challenges factory workers face in accessing eye care due to their work schedules,
mobile eye screening services were provided.
Over the course of four days, 1,021 workers from 45 factories received eye examinations and treatment.
Special attention was given to workers living with diabetes and hypertension,
with advanced eye examinations integrated into basic health screenings to strengthen NCD-related eye care.
- Integrated Health Screenings with Basic Eye Examinations
- Advanced Eye Examinations for NCDs Patients
A Joint Government–NGO Campaign in Bangladesh
: Raising Public Awareness of the Importance of Eye Health Together with communities
Participants at the Joint Campaign
In collaboration with the Government of Bangladesh and local eye health NGOs,
a public street march was organized to emphasize the importance of eye health.
This was followed by an awareness seminar that underscored the need to expand equitable access to preventive eye care services
for underserved communities and highlighted the power of collective action in protecting vision for all.
[Every Condition, Every Community : Eye Health for Diabetic Patients and Underserved Communities in Battambang, Cambodia]
Community Eyes, Brighter Lives: Battambang Eye Health Campaign Love Your Eyes in Communities: Community Eyes, Brighter Lives
A Resident Taking Part in an Integrated Health Screening in Cambodia
The World Sight Day campaign held at local health centers and NCD clinics in Battambang, Cambodia,
welcomed approximately 180 community members.
Through integrated health screenings, 68 participants received eye examinations alongside blood sugar and blood pressure tests.
Those diagnosed with eye conditions were provided with essential medications and customized eyeglasses to meet their individual needs.
Eye health awareness materials were shared with all participants, reinforcing the importance of regular eye care in everyday life.
Love Your Eyes with NCDs: Early Detection, Protected Vision for People with Diabetes
A Patient with Diabetes Receiving an Eye Examination during a Screening Program
As part of the campaign, 116 patients with diabetes visiting NCD clinics underwent fundus photography. The screenings identified:
- 19 cases of diabetic retinopathy
- 12 cases of cataracts
- 37 patients requiring referral to higher-level hospitals
All patients requiring further care were referred and connected to appropriate treatment services.
In addition, 1 on 1 consultations were provided, empowering patients to actively manage their eye health
and reduce the risk of preventable blindness.
Love Your Eyes for Children : Children Eye Health Awareness Campaign with the Cambodian Government
Screenshot from a Children’s Eye Health Awareness Campaign Video
In collaboration with the National Program of Eye Health(NPEH),
Heart to Heart Foundation Cambodia Office produced a children’s eye health awareness video
to promote early eye examinations and timely care-seeking.
The video highlights the importance of regular eye examinations for children,
introduces the eye care services available at local Vision Centers for those experiencing symptoms,
and conveys a message of empowering children to move toward a brighter future with healthy eyes.
The campaign video was featured on the official Facebook page of the Cambodian Ministry of Health(MoH),
marking a meaningful step toward raising national awareness of children’s eye health.
Awareness Materials and Online Campaign Images from Bangladesh
Awareness Materials and Online Campaign Images from Cambodia
Connecting Awareness with Action: Comprehensive Eye Health Awareness Activities
Building on eye examination services,
Heart to Heart Foundation carried out a range of activities to help community members actively manage their own health.
- Mobile Eye & Health Screening Services for Vulnerable Populations, Including Children, Factory Workers, and Underserved Communities
- Distribution of eye health awareness materials (posters, hand fans, and educational tools)
- Collaborative campaigns with local governments, including street marches, seminars, and health promotion video production
- Conducting online eye health campaigns via Facebook, with activities for participants to receive recognition
- Online eye health campaigns via Facebook, encouraging public participation and engagement
By encouraging community participation, we strive to turn concern for eye health into collective action.
Early detection and prevention of eye diseases are the most effective ways to protect vision and prevent blindness.
Heart to Heart Foundation remains committed to ensuring that everyone can see the world with healthy eyes—and that no one is left behind
<Heart to Heart Foundation is implementing the ⌜Strengthening the Primary Eye Health Project through Integrated People-Centered Approach in Dhaka District, Bangladesh(‘25-’27)⌟
and ⌜Integrating Eye Health into NCD Care and School Health in Battambang, Cambodia(‘25-’26)⌟>